Presenter: Don Burke, sr. vice president, Management Science Associates (MSA)
A question on the minds of those in the industry has been the true level of decline in the cigarette category. During this webinar, Don Burke explores what is happening in the cigarette category, as well as all other tobacco categories, and gives a realistic picture of the entire industry. Don also assesses which segments are growing and declining and what this means for convenience distributors and retailers.
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